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Adlist is a library of real video ads from apps, mostly from TikTok. Each one is broken down so you can see why it works: the hook, the structure, a beat-by-beat timeline, the on-screen text and its stats.

Use it to find ideas for your own ads, brief creators, or see what apps in your category are running.

Open any ad to see its breakdown. The hook is the first line viewers see or hear, with when it ends. Beats split the video into labelled moments, such as Hook, Demo or Payoff, each with a timestamp you can click to jump there.

Hook type and format tag the overall approach (for example Reaction or Before / After, and UGC or Talking head), so you can filter for similar ads on Browse.

They’re the public counts shown on the original post when we last checked it. The date is on each ad. Some networks or creators hide certain counts; those show as hidden rather than zero.

Some ads are posted by the app itself; others by creators, who may be paid partners or simply fans. Each ad says who posted it, so you can tell the difference.

A free account opens 7 ads with full videos and breakdowns, and saves up to 10 ads. Search, filters and sorting work across the whole library.

Pro is $29 a month, or $19 a month billed yearly. Team is $59 per seat a month, or $39 per seat billed yearly, with at least 3 seats.

Both unlock every ad, unlimited saves, video downloads and the AI connector. See Pricing for the full comparison.

Go to Account settings, find Plan, and choose Manage billing. From there you can switch plans, update your card, download invoices or cancel. If you cancel, you keep access until the end of the period you’ve paid for.

Send us a message with the email on your account and we’ll sort it out.

Tap the bookmark on any ad to save it, then find it under Saved. If you save ads before signing in, they’re kept in this browser and added to your account when you sign in.

Free accounts can save up to 10 ads; Pro and Team can save as many as they like.

On Pro and Team, every ad page has a Download button. Use downloads for research and reference, and respect the creator’s and app’s rights.

It lets AI tools such as Claude, ChatGPT and Cursor search the library, read full breakdowns and save ads for you. It’s included in Pro and Team. See how it works.

Follow the setup steps on the MCP page or in Account settings. Your AI tool asks you to sign in to Adlist and approve access, so there’s no API key to copy.

In Account settings, under Connected apps, choose Disconnect. The app loses access right away.

Use Forgot password and we’ll email you a reset link. It can take a few minutes to arrive, so check your spam folder too. If you ask for several links in a row, you may need to wait up to an hour before another one is sent.

Both are in Account settings, under Profile and Password.

Send us a message from the email on your account and we’ll delete it, along with your saved ads. Cancel any paid plan first in Account settings so you aren’t billed again.

Send a takedown request with the link to the ad on Adlist and how you’re connected to it. We review every request and remove ads where the request is valid.

Let us know which ad it is and what should change, and we’ll correct it.

Yes, please do. Send us the link and tell us why it caught your eye.